Zeroes Oops Heroes Fails to Sizzle at Box Office

Despite its release during the hot Diwali weekend, Heroes has failed to set the box office on fire in the U.S.

Not surprising considering Heroes is nothing more than a boring Indian armed forces recruitment ad.

For the October 24-26, 2008 opening weekend, this crappy movie had a gross of $326,425 in the U.S.

The lousy movie had an average gross of $5,440.

Heroes opened at No-25 at the U.S. box office, an embarrassment for a Bollywood movie featuring Salman Khan, Preity Zinta and Sunny Deol.

Take a look (below table) at where Heroes comes in vis-a-vis a few other Bollywood movies:

Here’s an excerpt from’s review of Heroes:

What a bloody waste of time.

What a dreadful waste of money ($9 for our ticket not to mention the crores down the drain on the film).

What an awful waste of film-stock.

Directed by Samir Karnick, Heroes’ first claim to infamy is the coming together of four of the most incompetent actors in Bollywood in a single movie – Salman Khan, Sohail Khan, Sunny Deol and Bobby Deol.

Second, Heroes plays a cruel trick on viewers by fobbing off a bad recruitment ad for the Indian armed forces as a Hindi movie.

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