Uh-Oh, One More Bollwood Movie Service Coming; Vibble TV to Debut in May

Vibble TV will soon join the likes of Mela, BollyVerse, Databazaar, ChannelLive and Yupp that are targeting American desis with Bollywood movies and live Indian TV channels streamed online.

Vibble TV Coming Soon

A service offering of Columbia (MD) based media startup Internet Broadcasting Corp (IBC), Vibble TV is set to go live in May.

The plan is to offer the Indian content on multiple devices including smartphones, tablets, computers and TVs.

Besides the large Indian diaspora, Nepalis, Pakistanis, Bangladeshis and Sri Lankans are also avid watchers of Bollywood movies in the U.S.

Just the other day, we met a Bangladeshi waitress in a NYC bar who told us her favorite Bollywood hero was Hrithik Roshan.

Severe Competition

IBC promises that the Vibble TV subscription pricing will be at least 20% lower than existing providers.

Given that some players like Mela currently offer their Bollywood and regional language movie services at $4.99 a month, we wonder how Vibble can be commercially viable at $4 a month.

Bollywood content is not cheap and signing up Indian subscribers in the U.S. is a difficult exercise given the severe competition that includes not merely the Indian startups but Netflix as well.

Netflix is the 800-pound gorilla of the movie streaming market in the U.S. with tons of movies including some Hindi and Tamil films.

Plus there’s the scourge of pirated content that cheapo Indians love to download and watch for free.

Meanwhile, IBC, the brainchild of Indian entrepreneur Suresh Kadagala, has filed a statement with the SEC that it’s raising $2 million to fund its operations.

In the filing, IBC said it had already raised $500,000.

5 Responses to "Uh-Oh, One More Bollwood Movie Service Coming; Vibble TV to Debut in May"

  1. shadowfax_arbit   April 18, 2012 at 4:17 am

    Loving Shruti Hasan’s husky magical voice in this song.


    SearchIndia.com Responds:

    Is this the movie in which Dhanush plays a 8th St student, Shruti a 7th Student and the movie ‘ran’ for 3-days before tanking? 😉

    Magical voice?

    Good Lord, everything about this song is awful.

    If ‘it’ were not Kamal Haasan’s daughter that ‘thing’ would have been working as an Ayah in the Tambaram High School or Pichchaifying outside the Egmore station. Not tormenting us!

    • shadowfax_arbit   April 19, 2012 at 6:17 am

      I like her husky voice, it is so soothing and nice to hear. Its like that of Usha Udhup.

      And she looks so cute now. Earlier she used to look big and manly. Now she looks extremely cute, like a darling.

      Not sure if this plastic surgery thing is true but I remember seeing her in some function when she was young and she used to look big and fat.


      SearchIndia.com Responds:

      Ushu Uthup’s voice is heavenly.

      Whatever she got in her throat, all girlies must have! 😉

      To compare this Shruti thingy with Usha is like comparing T.Rajendar with Marlon Brando.

      Which Bollywood actress (or actor) has not gone under the knife. It’d be stupid not to when the priapic dreams of 500 million Indian males depends on your face.

      • Naveen   April 20, 2012 at 2:25 am

        Usha Uthup has a distinct cheerful voice. Though she has neither been in the same league nor has sang as prolifically as her peers, her songs are catchy.



        SearchIndia.com Responds:

        OMG, it’s been over three decades since we listened to One Two Cha Cha Cha from Shalimar (your first video link).

        Shalimar made a lot of noise in its day although we vaguely recollect the movie not doing that well.

    • shadowfax_arbit   April 19, 2012 at 6:23 am

      Yes and this is the movie where they act as high school kids for one part. 11th and 12th std I guess, haven’t seen it.

      Riding on Kolaveri fame, it managed to run for 3-4 days before tanking.

      Now they are planning to release it in Hindi with a lot of editing. Dunno how the bollywood audience will react to marriage in a wine shop, bipolar disorder and all that nonsense.

      SearchIndia.com Responds:

      Trashy as most Bollywood films are, they are slick production wise.

      Most Tamil films are still horribly crude and utterly wanting in finesse.

      We’d be surprised if this 3 thing runs for 3-hours in Bollywood.

      Rajinikanth’s two daughters seem to be lacking in the three qualities that made their father a superstar – talent, hardwork and luck. Perhaps, they ought to focus on breeding and dropping babies rather than dropping duds on moviegoers!

  2. Naveen   April 20, 2012 at 2:14 am

    This vibble is just another bubble. When it comes to indian films, I dont blame the cheapos… when 95% of the content is not worthy then who will want to pay?

    SearchIndia.com Responds:

    As Netflix expands their Indian Instant Play content the rest will wither away.

You must be logged in to post a comment Login