Gimmickry – Sony Xperia ZR Smartphone

Smartphones are entering the irritating terrain of gimmickry with features that most of us don’t care about, will not use or that just don’t work. In a desperate attempt at boosting sales, most of the major smartphone vendors including Apple, Samsung and LG are lately guilty of trumpeting features that are completely irrelevant to 95% […]

How to Market Smartphones to Hanumans

Selling electronic gadgets to Hanumans scampering down from coconut trees, mango trees, neem trees, guava trees, palm trees, jack-fruit trees and a thousand other kinds of Indian trees is not an easy task. Not some thing your ivy league MBA types can even dream of handling. You see, selling smartphones to a nation of 1.2 […]

Feature Phones – Beginning of the End; Samsung is King of Smartphones

Smartphone vendors shipped 216.2 million units in the first quarter of 2013, the first time that over half the total phone shipments in a quarter were smartphones. In the first quarter, smartphones accounted for 51.6% of all mobile phone shipments, according to market researcher IDC. Chinese Danger In a distressing development, two Chinese vendors Huawei […]

Apple – Unbearable Agony Ahead?

In slightly over seven months, Apple shareholders have lost a mind boggling $283.78 billion. I doubt there’s been anything like it in the history of stock markets. Apple’s share price, which peaked at $702.10 on September 19, 2012, closed at $398.67 on Monday, April 22, 2013. Apple’s market capitalization (total shares multiplied by share price) […]

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